Cass DiMicco, founder of AUREUM Collective, joins us to share her journey from being a buyer to building a luxury fashion brand, AUREUM, known for its high-quality accessories like sunglasses, belts, and jewelry. Cass discusses her background in trend forecasting, how she and her h...
Cass DiMicco, founder of AUREUM Collective, joins us to share her journey from being a buyer to building a luxury fashion brand, AUREUM, known for its high-quality accessories like sunglasses, belts, and jewelry. Cass discusses her background in trend forecasting, how she and her husband manage the business with only two full-time employees, and the balance between creative direction and day-to-day operations. She opens up about navigating imposter syndrome, her personal style evolution, and how she’s carving out a future beyond influencer work, all while growing a successful brand that blends style with substance.
Follow Marianna: @marianna_hewitt
Follow Cass: @cassdimicco
Follow AUREUM: @AUREUM.COLLECTIVE
Ouai: code MARIANNA15 for 15% off your entire purchase at theouai.com
Visit Sprinkleschocolate.com and use code MARIANNA for 20% off your first purchase.
Hydrojug: www.thehydrojug.com and use code MARIANNA for 10% off
Society De La Rassi: code MARIANNA for 15% off your order at societydelarassi.com
Saks: saks.com
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