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#366: When Fear Feeds on the Unknown

Field and Garden with Lisa Mason Ziegler

Oct 28, 2025

24 min

Description

Starting a flower business comes with its fair share of jitters — and most new growers face the same three big fears: Are my flowers good enough? Will I have enough to sell? How much should I charge? In this episode, Lisa shares her own early experiences as a new grower and the simple habits that...

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