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Shopping through a K-shaped holiday season

Make Me Smart

Dec 05, 2025

27 min

Description

As another holiday season kicked off on Black Friday, finding the perfect gift is top of mind for many. But how much will weary American consumers be willing to spend this year? Based on early data … it’s a lot! Marketplace’s Kristin Schwab joins Kimberly to explain why the K-shaped economy may e...

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