Ever wished you could clone yourself to get more done? Julian Goldie actually did it — and built a content empire out of it. In this episode of A Beginner’s Guide to AI, host Dietmar Fischer talks with Julian about how he uses AI to create five videos a day, automate workflows, and still keep a personal, human touch that builds real trust with his audience.
Julian reveals how he turned his initial fear of AI into a full-scale growth engine for his business, transforming his SEO agency into a modern AI-powered content studio. He shares the systems, tools, and mindset that helped him automate marketing, scale his team, and reach millions — all while avoiding the “AI slop” that floods the internet.
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💡 Key Highlights
How Julian scaled from one YouTube channel to nine using AI
The tools behind his workflow: Descript, Claude, and HeyGen
Why AI videos sometimes outperform human ones (and when they don’t)
The importance of quality control and the “human in the loop”
How AI can make leadership more human — through reflection and empathy
Why it’s not humans vs AI, but humans with AI vs everyone else
🧠 Quotes from the Episode
“I thought AI would destroy my agency — instead, it became my best employee.”
“It’s not humans versus AI — it’s humans with AI versus everyone else.”
“My AI avatar never gets tired, never mispronounces a word, and somehow gets better watch time than me.”
🕒 Chapters
00:00 Julian’s AI Origin Story
How the fear of losing his SEO agency pushed him into AI — and why his first ChatGPT video went viral.
06:12 Scaling Content: From Livestreams to 5 Videos a Day
Julian explains his full workflow, the role of AI avatars, repurposing, and why human connection still matters.
14:40 AI Tools That Power the System
A practical look at Descript, HeyGen, Claude, and how his team uses them to automate editing, clipping, and content creation.
22:18 Leadership, Teams & the Human in the Loop
How AI supports decision-making, reflection, communication, and empowers team members instead of replacing them.
30:44 The Future of AI Content & Final Thoughts
Quality control, the fight against “AI slop,” the risks ahead — and whether the Terminator is coming.
🌐 Where to Find the Julian Goldie:
👤 About Dietmar Fischer
Dietmar is a podcaster and AI marketer from Berlin. If you want to know how to get your AI or digital marketing going, just reach out at argoberlin.com 🚀
🎵 Music credit: “Modern Situations” by Unicorn Heads
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